Small business owners are increasingly looking for more than just a deposit account from their financial institution. They want a single place to manage their business finances, from getting paid to tracking expenses and understanding cash flow.
This shift presents a major opportunity. It’s time to rethink business checking and deliver the tools business owners want, right where they already bank.
First, let’s define the small business segment.
Small business by the numbers:
There are 97 million small businesses in need of banking and financial management tools
91% of them earn less than $1,000,000 annually
This growing segment of businesses is in transition. They’re moving away from cash and manual processes and toward digital tools that help them get paid, manage cash flow, track expenses, and monitor the overall financial health of their business.
For financial institutions, this shift presents a unique opportunity. It’s a chance to evolve beyond offering a traditional deposit account and instead provide a complete financial hub. One central place to manage their business, without relying on disconnected third-party apps.
The market is moving, but there’s still time to act. Now is the time to rethink business checking and focus on the small and micro businesses that need support the most.
Despite the rise of fintech apps, most small businesses would prefer to get their financial tools from a provider they already trust, like their bank or credit union.
Consider the following:
This isn’t just a service opportunity. It’s also a revenue opportunity.
Major institutions have started rethinking how they package and position their business checking accounts.
These examples reflect a broader shift. The business checking account is becoming a complete financial hub.
The good news is that your institution can offer the same experience, or even better. You don’t have to be a megabank to deliver value to small businesses.
With Autobooks, your institution can launch a smarter small business checking account that includes:
These features are embedded directly inside your online and mobile banking platforms. This creates the kind of all-in-one financial hub business owners are looking for.
Just one platform, delivered through your institution.
For the 91% of small businesses earning under $1,000,000, traditional business checking accounts and cash management tools aren’t always the best fit. These businesses often go underserved by their financial institution. As a result, they turn to outside providers to meet their needs.
By offering a smarter small business checking account, your financial institution can:
And with Autobooks, you don’t have to build this technology yourself. We’ve already done it.
You provide the account. We provide the tech.