How to position your SMB checking like a challenger, and win more small businesses in the process.
It's true that your small business checking is just a deposit account — one among many at your institution. But is it possible for it to be more (especially for a small business owner)?
Spoiler: The answer is a resounding yes, but only if you start thinking about — and talking about it — the same way a challenger would.
Here are the three big take-aways you’ll learn from attending:
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